---
title: "hpe-promoted"
url: "https://pub.yah.qa/24/pilgrimops/131/hpe-promoted"
---

### The Promotion Nobody Asked For

Nobody knew exactly how he became Director of the Umrah & Hajj Digital Transformation Authority.


 ![zoubair.png](https://pub.yah.qa/u/zoubair-WjvGCx.png) 


He had:


- zero logistics experience
- zero religious operations knowledge
- once installed a printer successfully (with help)
- his currency code MAD with nah got him MADINAH

But he said the word “blockchain” three times in a meeting.


So naturally…

Promotion.
His hair pointed upward like an arrow toward destiny.

Big fan of symmetry not Allah will.

Or incompetence.

Hard to tell.